Rocket-Fuel Your Business Growth With an Automated Sales Pipeline
Not only would trying to grow your business without one reduce your chances of success—it would put your limited resources at the mercy of guesswork and likely take away your confidence as your coin-toss luck wears out slowly over time. A sales pipeline...
How to Centralize Your Clients’ Information
Here’s a fact: Inefficiency costs companies 20-30% of their revenue each year. For the better part, this inefficiency stems from mishandling client information. However, you could turn this disorganization around quite swiftly—if only you had all your...
What Content Marketing Metrics Really Break Down To
Unless you’ve been living under a rock for the past couple of years, all the data-driven marketing hype couldn’t have passed you by. It looks like a simple concept. Track stuff. Get data. Get insights from data. Make decisions based on insights. Get...
Oil Your Business Machinery With a Customizable CRM
To secure an efficient and prosperous expansion for your business, you’ll need a solid foundation of comprehensive, automated workflows to make sure that no prospective inputs fall through the cracks. This is where CRMs come in. Like a backbone in the human body, a...
Need More Web Traffic? Affordable SEO Services For Small Business
Misconceptions about “affordable” search engine optimization SEO is not a magic bullet that can solve all the problems in your business or completely change your marketing in a few days or week. It's not something that’s quick or easy to do one time that you set up...
5 Essential Rules of B2B SaaS Marketing To Beat Your Competitors
SaaS is an industry full of innovative solutions and creative thinking and SaaS marketing requires the same attributes. The SaaS space is an industry with lots of unique challenges and fierce competition when it comes to marketing and sales. Because of the nature...
Best CMS for Small Business Websites in 2021
What makes a CMS good for your business? A CMS (content management system) is the interface through which you manage your website and its content. From all your pages to the design elements and links, your CMS helps you to build, edit, and maintain your...
The Complete Guide To Social Media Optimization
What is social media optimization? The purpose of social media optimization (SMO) is to maximize your business’s digital presence through social channels to get the most benefit for your business. There are many things businesses need to do to win on social media,...
5 Ways To Boost Your Digital Presence & Grow Your Business Online
Why every business needs a strong digital presence What is a digital presence? Digital presence refers to the online visibility, popularity, engagement, and reach of a brand. With all the digital marketing tools available and the fact that so many people use the...
The Beginner’s Guide To Dispensary Marketing
You can jumpstart your dispensary marketing machine by using these digital marketing methods that will help you bring in local customers and keep them coming back. The cannabis industry can be hard for business owners and marketers to navigate with its gray market...
Agency Case Study: Monitoring SEO Performance
Monitoring SEO performance should be done by any business that cares about their website and their brand's digital presence. Search engine optimization isn't the only way to get traffic to your website but it's a damn good one when it's done properly. Like social...
What is Brand Equity?
The concept of equity Equity in financial terms refers to the amount of money that would be returned to shareholders or owners of a company if the assets were liquidated. Equity is about how much value you can extract after all’s said and done. How does that...
10 Best Cannabis Business Social Networks
Growing your cannabis business on social networks may be tricky, but it’s more than doable if you get in the know on the channels to use and ways to approach them. Even though the mainstream networks are extremely populated and influential, there are specialized...
How To Get Inbound Leads In 2021
What are inbound leads? Inbound leads are leads that come to you, through their own organic discovery, instead of you going after them. Inbound leads come to you independent of any specific action on your own part. Instead of you actively pursuing people by writing...
5 Marketing Tips To Drive Organic Growth For Your Business
Every modern business needs to take advantage of digital marketing tactics to help develop a consistent stream of customers.
When Will Marijuana Be Legalized Federally?
As of now, 11 states in the US have legalized recreational cannabis but the federal government still considers it a schedule 1 controlled substance.
The Ultimate Guide To Organic Marketing
When we refer to organic marketing we're referring to authentic marketing growth that will compound over time. It is a focused business model.
10 Ways Your Brand Can Dominate the Cannabis Industry
Our team shares this with all current and incoming clients who are building cannabis brands so we figured we'd make the information publicly available.